The Korean 10-step skincare routine once took the beauty world by storm. From influencers to celebrities, everyone praised its layered approach to achieving "glass skin" — smooth, clear, and radiant. But in 2025, with minimalist beauty, AI skin tech, and eco-conscious trends on the rise, one question is on everyone’s mind:
Is the Korean 10-step skincare routine still relevant today?
Let’s explore the answer — based on 2025 skincare trends, expert opinions, and what Gen Z and Millennials really want.
🌸 What Is the Korean 10-Step Skincare Routine?
Before diving into trends, here’s a quick refresher on the original routine:
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Oil Cleanser – removes makeup and oil-based impurities
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Water-Based Cleanser – washes away sweat and dirt
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Exfoliator – removes dead skin (2–3 times/week)
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Toner – preps skin and balances pH
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Essence – hydrates and boosts skin health
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Serum/Ampoule – targets issues like acne or wrinkles
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Sheet Mask – for hydration and glow (1–2 times/week)
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Eye Cream – protects delicate eye area
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Moisturizer – locks in hydration
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Sunscreen (AM) / Sleeping Pack (PM) – shields and seals
🔍 Is It Still Relevant in 2025?
✅ YES – For Some Skin Types and Skincare Lovers
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Many users in 2025 still swear by the 10-step routine, especially those with dry or mature skin, or people dealing with acne and uneven texture.
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Skincare enthusiasts see the routine as a form of self-care and relaxation, not just a beauty habit.
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New Korean brands have modernized the 10 steps by using multifunctional products that simplify the process while keeping the benefits.
❌ NO – For Minimalists and Busy Lifestyles
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In 2025, the trend is shifting toward “skinimalism” – fewer steps, cleaner ingredients, and smarter routines.
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Gen Z and busy professionals prefer 3–5-step routines that focus on quality over quantity.
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Many now rely on AI skincare apps and DNA-based skin tests that recommend personalized regimens – not a one-size-fits-all model.
💡 The New Approach: 10-Step Philosophy, Modern Simplicity
In 2025, the idea behind the Korean 10-step routine still holds value:
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Be gentle on your skin
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Focus on hydration
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Build a consistent routine
But instead of 10 separate products, many users combine steps using hybrid products like:
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Toner + Essence
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Serum + Moisturizer
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SPF + Primer
This saves time and money while still delivering results.
🌍 Eco & Ethical Concerns in 2025
Consumers today are more aware of:
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Product waste
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Sustainability
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Animal testing
This has pushed many K-beauty brands to offer eco-friendly packaging, vegan formulas, and refillable products — making the 10-step concept more planet-friendly.
🧴 Trending Alternatives to the 10-Step Routine
In 2025, some new trends are replacing the classic 10 steps:
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3-Step Power Routine: Cleanser, Treatment Serum, Moisturizer
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Skip-Care: Focus only on what your skin truly needs
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AI-Based Routines: Personalized product picks using skin scans
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Skin Cycling: Alternate actives like retinol and acids throughout the week
✅ Conclusion: So, Is It Still Worth It?
The Korean 10-step skincare routine isn’t dead — it’s evolved.
If you love skincare and have the time, it can still be a powerful way to pamper your skin. But for most people in 2025, the focus has shifted toward efficiency, personalization, and sustainability.
So the real answer is:
